In a new study only 10% of adults backup their files daily and men are more likely to backup than women are.
Seagate and Harris Interactive conducted a survey of 2,205 U.S. adults of which 90% felt their digital content is valuable, but 30% of women surveyed do not back up their files at all. That compares with 19% of men who never back up and only 10% of adults surveyed back up their files daily.
Here is a great infographic of the data collected:
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